Family First

What is Family? Me and Tova Jertfelt made the graphic identity for the exhibition Family First at Södertälje konsthall, about the idea of family with a queer perspective. Visualizing family as an organism, that can change and metamorphose, it can be small, fuzzy, large, strong, weak. The identity aims to convey diversity in a fluid, non-nuclear way. Special thanks to Minna Sakaria for letting us use the typeface "Avec".

Family First

What is Family? Me and Tova Jertfelt made the graphic identity for the exhibition Family First at Södertälje konsthall, about the idea of family with a queer perspective. Visualizing family as an organism, that can change and metamorphose, it can be small, fuzzy, large, strong, weak. The identity aims to convey diversity in a fluid, non-nuclear way. Special thanks to Minna Sakaria for letting us use the typeface "Avec".